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How Google and ChatGPT Judge Your Law Firm’s Reputation

Before recommending a law firm, AI systems analyze reputation signals across the web. Reviews, media coverage, directories, and sentiment all shape whether your firm appears trustworthy. Join Jason Hennessey for a practical session that shows how Google and ChatGPT evaluate law firms, the tools used to measure these signals, and the steps you can take to improve your firm’s reputation in the eyes of AI.

 

Ready to apply these strategies for your firm? Contact us.

 

Recorded April 8, 2026

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